The white wave is hitting us like the heat wave. From Austrian underground music videos to Swedish summer parties, it seems everyone is dressed all-white these days. And the white wave isn’t stopping anytime soon: The White Nights in Velden are coming up!
WHITE NIGHTS STYLE BOOK
I was invited to create a Style Book for the Velden White Nights together with Sonja from Fashiontweed. While Sonja arranged the female looks I styled a couple of male looks for the Style book, that we produced together with the models Sanda and Christopher in Velden.
We wanted to show that the all-white look doesn’t have to be a white T-shirt and a pair of white Jeans (although this can also look good). I think everyone looks brighter in white anyway, but we can up the game a little when it comes to styling ;-)
VELDEN WHITE NIGHTS
The Velden White Nights are a big party on the 14th of July, happening at 4 different stages at the famous Wörthersee location. We produced the Style Book at various locations at the lake, from the Strandbad Velden to the Casino and the famous “castle” that is now the Falkensteiner Hotel.
This year the White Nights have a special fashion area: You can shop at the Woman Fashion Tour, that will feature some young Austrian Designers like Julia Skergeth (which you maybe already know from my interview with her). We used some of her shoe designs for our styling as well, along with pieces by other local designers!
MY WHITE NIGHTS STYLE ADVICE
First: Go for layering! I know it’s hard, when the heatwave is hitting. But during the night it might get colder outside. And by choosing mesh pieces you can still create a nice layering look without risking to overheat.
I would also recommend to wear sandals. Times are over when you only saw them on your Dad’s tourist feet. Sandals are back and they make dancing through a summer night comfortable along the way! (And by the way: Dad’s tourist wardrobe is the shit anyways right now. Just check the latest Balenciaga show… and do get inspired by the elders. ;)
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In collaboration with Velden White Nights.