Ok, I have to admit – I’m still not sure if I can confine my creative fashion expression to one style a hundert percent. But a certain style I would now call “sleek edge” was there already when my fashion sense was rising at an early age.

After spending most of my life in the fashion industry I think I found something I really can rely on.

90’s forever

Teenage years are maybe the most distinctive period when it comes to the evolvement of your personal style. Since I was a 90’s teenager the base for my style was a rather clean aesthetic. Inspired by non other than Helmut Lang himself and the minimal art scene back then.

A new me

It all came together when the rave phase of my life faded out and my style became a little more settled. Stepping away from the colourful hair, eyeliner experiments and kilts – Helmut Lang was there to hold my hand stylewise and gave me a more sophisticated and stable fashion sense.

Lost in Style

After all these years I almost forgot what caught me most back then and I almost forgot my teenage heritage. While working at Gucci under Frida Giannini’s direction I almost completely lost the sophisticated sleek fashion sense and turned to Italian playfulness for a while.

Later on I got inspired by the streetstyle and streetwear scene. While re-kindling my personal BMX career I developed more and more of a sporty, super comfy way of clothing. All of this resulted in a mix of styles and aesthetics in my wardrobe.

Back to basics

But now in 2018 I’m more than sure I have to go back to my roots. For me this means I’ll dress sleeker, not boring – but with a kind of edge! Therefore I call my personal style “sleek edge”. Wether it’s an oversized fit or sleek pieces with a special kind of cut or in a bold color. Statement pieces combined with high end sleek cut basics.
Less of the logo sweatpants streetwear stuff I sometimes got caught in this last years.

The past is now

Therefore it’s master Raf Simons (who was also a 90’s kid and got most of his inspiration from Helmut Lang as well) leading the way to a new retro me in 2018! And I think the Sleek edge style has the potential to be forever contemporary – not only for myself! Something I also recognise every time I’m wearing my old Helmut Lang pieces, which are still outstanding and unique, even in 2018.

Good design has no age

That brings me to the last point – which is very important. Good design has no age. You can wear well made unique design pieces always – you don’t have to go with the hype! Hype is just something for the loud and fast. Today they have to wear this statement piece which are lit, but tomorrow they are already going for something else.

That is something I’m actually quite annoyed by – the fast moving fashion industry or industry in general. This way we lose our sense for the value of good design. And I also don’t believe we have to buy more and more to be on fleek or just “in”. It’s more important to develop your own style and don’t run after all that crazy hype trends which are killing not only your income but in the end also the planet. So I’ll quote dame Vivienne Westwood here, who always says “Buy less, but good stuff!” – and she’s right!

My sleek edge look

Pullover: Raf Simons – similar here
Trousers: Comme des Garçons – similar here
Sneakers: von morgen
Shirt: Diesel
Top: A.L.C.
Socks: Cult
Cap: New Era

Location:  1050 Vienna, Austria
Photography: Lady Venom / Marion Vicenta Payr

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